Labels for YIT Happiness Day smoothies

CLIENT LLC Happy Monday

ROLE Illustration & design 

COPY Viktorija Buivydė

published 2019

YIT is a leading Finnish construction company and urban developer in Northern Europe. To celebrate Happiness Day, they organized a campaign to delight apartment buyers by sharing the news that Kaunas will be the European Capital of Culture in 2022.

They planned to give out Happiness Smoothies with lime fruits to residents of the new YIT apartment block. My task was to design small sticker labels for the smoothie bottles, and I had to start without knowing all the ingredients, except that it would contain lime juice.

YIT Happiness Day smoothies
YIT Happiness Day smoothies
YIT-Happiness-Day-smoothies-03
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